Climate x MarTech: The Survey

The first open study and set of insights into how climate organizations actually build, break, and rebuild their marketing stacks.

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What’s really going on in climate marketing

Real tools. Real gaps. Real decisions. We’re mapping how climate orgs actually run their stack.

We’re collecting real-world insights from marketing and comms teams across climate-focused orgs, B2B, B2C, and nonprofit.
What tools are used (or underused)? Where does AI fit? Who handles what: in-house, freelancers, or agency?
This is your chance to contribute to something your peers actually need.

Why this benchmark needs to exist

Who we’re listening to

Add your voice to the survey

Share what’s really happening inside your team

© 2025 Justine Herlin. All rights reserved

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